The artist i will be featuring on the cover, and double page spread of my magazine issue is one which I have created, modelled and represented by a co member in my group. The fresh new artist echoes the overall theme of the music focusing largely on using fashion as a semiotic to convey the ideologies of the artist as not only a musician but a brand.
By calling her Luna Lovechild, immediately connoting with contradictive and challenging ideas who’s music echoes this through controversial, unreserved, sexually liberating lyrics, portrays a rebellious rock image that challenges society, but also combines with a visually glamorous appearances in music videos, photo shoots and echoed is the funky house influences that convey a middle class, pleasure and wealth seeking lifestyle demographic. I have chosen to created an artist like this for my issue as I believe it will not only widen the target audience but fill a nesh gap in the market for a magazine that is target at teens that want a fusion of anti authority ideologies as well a appeal and aspiration class and glamour.
When stylising my artist, I focused on portray this image by getting inspiration from current artist in the industry who although embody a indie rock fashion image still appear glamorous and sexy. I created this look by using conventions used across the music magazine genre, messy bed head hair, bold blood-stained red lipstick, and edgy , on trend flesh bearing clothing, this coupled with high fashion bold body language and poses when posing for the photo shoot, for example the cover in with the artist will be biting a bunch of peals with a playful of aggressive facial express symbolises that magazines combination of a rebellious, challenging concept interfusing with glamour and class, all of which aids in representing the fresh innovative and unique hybrid of genre and life style demography STROBE express's.
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